Why You Should Submit Pages to Google

By Adam  |  9 Mar 2016 12:00:00

All owners of eCommerce websites will want their businesses to rank highly on Google searches. But how can you ensure that this will happen? Well, there are lots of ways you can go about it actually. In today's blog post I'd like to talk to you a little about submitting your pages to Google. This is something you should be doing and something which can help to build the search rankings of your website, so read on if you don't know anything about it.


Firstly, I'd better tell you a little about how Google works: there are lots of "Google Spiders" which go around the internet and "crawl" websites. If that sounds like a bit of gobbledegook to you, let me put it more simply: Google scans pages every now and then so that it can decide where they'll rank on searches. The things Google take into account include keyword densities, uses of images, uses of videos, uses of different text layouts, the number of external links to the page, the quantity of content and even the quality of the content (though it has fairly simple guidelines for identifying this.) Most interestingly, Google also identifies the age of the content - the newer pieces will always rank highly. So whenever you make changes to a page, be sure to submit it to Google (through Google Search Console) because that will just help to give it a little boost, which might just help more people to find it. Google does naturally have its spiders crawl all pages online in time anyway, but why wait for your content to age before they get around to you? It's also worth doing this if you update a page and you don't think Google's gotten around to crawling it again after the update.


So keep in mind that Google Search Console is a good way to not only measure the activity on your site, but to also help drive traffic! I hope that this information will either be interesting or enlightening to you and that you'll be able to use it to improve your website's rankings. However you decide to push your eCommerce website forward, I hope that it will go well and that you'll find lots of new customers!

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